Communication Strategy Development
A combination of data sources that provide a rich, holistic view of people behavior. Correct data is the starting point for finding, understanding, and persuading people to vote a certain way, or choose a certain product or service.
Improvements in candidate or business performance are measured and analyzed. Performance data is fed back to your data bank to make future campaigns or performance more compelling.
Communication strategy design
Based on the data we have, we define your target audience, divide it into groups, define messages and develop an effective communication strategy. We determine key influencers, explore the client’s strengths and weaknesses and account for each of them during our planning process.
Read MoreOur data-driven approach to communication strategy development has proven to be effective for clients from diverse backgrounds including government entities, NGOs, mid-sized organizations, political candidates or public office holders.
Communication strategy implementation
Our Communication strategies include integrated design, content and digital strategies to influence key client stakeholders. We collaborate with clients across all media and markets to advance an organization’s objectives.